Q&A with Clyde Taber
Clyde leads the Visual Story Network, a coalition launched to expand a global movement of visual story for the kingdom of God. It is a partnership that researches, advocates and collaborates on new ways to reach people in our increasingly media saturated world. From 2000 – 2006 Clyde led the development of innovative media initiatives for the JESUS Film Project. Be sure to check out Clyde’s breakout session, Going Global: A Movement of Visual Story.
ECHO: From your involvement with the Visual Story Network, it’s obvious that you’re a proponent of visual media. Do you think some in the Church maintain a perception that printed and verbal media are better suited than visual media to communicating spiritual messages?
CT: We advocate the model of preach, print and portray. For 1500 years, preaching was the primary communication platform of the Church. The body of Christ adjusted well with the advent of the printing press and that accelerated the ability to communicate to a broader audience. We now live in a visual world where it is critical to be able to portray Christ and kingdom. Preach, print and portray can and should be complimentary. The problem is too many people are still limited to preach and print and are missing tremendous opportunities to expand their impact.
ECHO: As Americans, we tend to focus a lot on the English-speaking, North American Church. How did you develop a global perspective for visual storytelling and the communication of the gospel?
CT: I was on a trip to North Africa in 2000 and I witnessed first hand how visual media was helping change the way the students viewed Christ. That was when God began to orient me into the realm of media. My heart has always been for those furthest from the Gospel.
ECHO: What kinds of things can people expect to learn in your Echo breakout session, Going Global: A Movement of Visual Story?
CT: We believe in 5-10 years it will be possible that every person encounters Christ and His kingdom every year through relevant visual media. We’ll describe what it will take for that to become reality.